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May 29 18

How to Manage Your Brand with an Online Company Store


Managing your company’s branded merchandise can be a headache. It will not only waste your time; it will also cause conflict, and frustration for marketing staff and other departments. Marketing must maintain the brand integrity, but may not have the time to handle requests coming from multiple departments. Purchasers of promotional products do not want to get permission from marketing to create materials, in every instance. How can you protect your brand between multiple entities while allowing them easy access to marketing materials? An online company store will solve these problems.

Our online company stores can manage and distribute your promotional merchandise for you. Customized specifically for your company; we will simplify your printing, purchasing and distribution of your marketing collaterals. If you want, you can give access of your branded items to employees, distributors and even customers.

Your company store can be set up to offer many types of items:

  • Promotional Products
  • Branded Apparel
  • Company Uniforms
  • Business cards
  • Brochures
  • Flyers

By concentrating your marketing materials in one place will bring uniformity and consistency to your brand. By having a one-stop shop you can control your logo and brand guidelines and guarantee that your promotional items meet your specifications. A company store can make sure your marketing and sales teams are using up-to-date logos and marketing materials. You can tell a cohesive story across all marketing and sales mediums.

A branded company store makes it easier to make your employees be your brand ambassadors. By making it easier for your employees and co-workers to adhere to your identity, your organization will effectively communicate your brand. A company store assists with internal adoption of brand aesthetics and makes sure every department represents your brand to your customers, partners and suppliers.

By sourcing your brand management with us, you can focus on building relationships with your customers, partners and employees. Your brand deserves the same respect as your company. With a company store from your marketing asset management will pay for itself.

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